Different Types of Signage
Signage is created to give a business the “I am here” meaning. But if you’ve ever wondered “What are all the different types of signage?”. As well as “How can signage be used to enhance my business premises, my brand’s recognition and my staff and customer experiences?”. In this blog we will cover you with every main types of signage every business opts in.
External Branding (Outdoor)
External branding signage or outdoor signage can include panel signage, striking monoliths and even banner signs. External branding makes sure your business stands out from passing traffic and those seeking your premises.
Internal (Indoor) Branding and Way finding Signage
From custom-framed graphics, printed and cut vinyl, to bespoke cut wall graphics and etched glass vinyl, all help to convey brand values and help people find their way around your premises, whilst continuing the brand experience.
Stand Off Signage
Generally being see-through or solid-color signage that is secured to walls using supports and fittings, stand-off signage protrudes into a room, capturing attention and instilling a sense of quality to the viewer.Sign trays are ideal for exterior signage. Fabricated in aluminium, they convey a strong, quality brand representation.
Illuminated signage drives brands forward in low-lit areas and of course, at night time. Superb for conveying contrasts in design and for adding a level of sophistication. Illuminated signage can also incorporate low-cost LED lighting.
Retail Point of Sale Signage
Point-of-sale signage can be as simple as cards, tags and posters and as sophisticated as bespoke printed and manufactured banners, frames and stands.
Here at Atelie Demetriades we take signage very seriously, as it can help customers grow and gain brand recognition even from a small signage. Giving out information can help business owners decide what product or service suits best their own premises. All in all, having no signage at all, is like you never existed or you don’t exist as none knows that you have the “I am here” factor on your business.